The development of campaigns on social networks has become an important activity for millions of companies. Only in the case of facebook it is known that 6 million active advertisers arrive per month. According to data from statista, all thanks to the results achieved by. This and many other social platforms. However, millions of other brands fail to experience good results with their campaigns. Especially when they are looking to generate conversions. According to data from adweek, the traffic generated by social networks has a conversion rate of just 0.75 percent . A very low figure. When compared to the 1.95 achieved by search engines or the 3.19 of email marketing campaigns. Due to how challenging it can be to get results, here are some tips to get conversions on social networks. How to generate conversions on social networks? As recommended by the hootsuite platform from its blog. These are 7 actions you can take to boost conversions on social networks.
Write to Be Understood in Order to Boost Conversions on Social Networks,
The first thing you must do is write correctly, according to data referred by the platform. People are bombarded daily with a little more than 100 thousand words. This implies that it is important to stand out among so much noise and the best Cayman Islands WhatsApp Number Marketing Lists way to achieve. This is to be clear. To acquire that clarity, it is advisable to implement the following actions. Keep things simple. Write with the right part of the brain (the creative one) and edit with the left (the rational one). Avoid fancy words. Write for the reader. Include effective calls to action. The combination of all these elements represents an important advance in the development of content that generates results. In this case conversions. Boost top-performing content . Many marketers find themselves running multiple campaigns at once. And while this is not a bad thing, care must be taken to achieve positive roi. The main disadvantage of running multiple campaigns at the same time is tha.T it can be difficult to track results and make adjustments. However, there is also good news, social networks can help you manage part of the work to achieve more conversions on social networks. For example, facebook’s boost post tool or button can help.
You Can Use It to Automatically Promote Content That Is Having Good
Results from the organic section to mention one case. You can use it to promote content that includes links when it has reached 10 “shares”. To effectively work with this facebook tool. Choose the type of post to boost.Specifies when to boost with ad budget. Make your site mobile-friendly do you know why a site like this is important to get conversions on social networks? The answer is in the data. According to the information referred to. Mobile devices are the preferred tool for browsing social networks. 80 percent of the time spent on social media is on phones. Due to the above, mobile devices are the standard to adhere to, therefore. It is not surprising that google now gives priority to web pages that are mobile-friendly. Or that the visitors of a site are expecting that this is adequate to offer good navigation. When designing websites or landing pages. Think first about the mobile version before the desktop version. Since it is highly likely that visitors will arrive from this section.