Therefore,  How actively they are using social media and for what purpose? Social media drives are different as we go from Facebook, Twitter, and Google+ to Instagram or Pinterest. Hence,…

Its global share grew 42 percent, compared to 31.5 percent in 2015. Forecasts indicate an increase in investment in the strategy this year, but at the start of 2019. The…

Because today social platforms have integrated machine learning technology to optimize the performance of ads. The more placements you have, the more platforms you can optimize. Increase the bid as…

  Working with ads on social networks has become a key component of thousands of digital marketing campaigns today. So it is not surprising to see figures like those shared…

Around them, to achieve them there are many possible ways. From increasing the conversion rate —this in the case of e-commerce— to increasing activity on social networks to get leads.…

Three kings day represents, in the case of brands with a presence in spain. Mexico and other latin american countries. The culmination of an important sales season. Therefore, knowing how…

Optimal way of developing, since they can follow the consumer’s own trend. In the future, this is essential to have a greater presence. In addition, it helps to know the…

When it comes to selling. It is already normal for companies to be using channels based on user preference. In other words, through social platforms and other types of technology.…

Are that campaign objectives now include traffic conversation. And post engagement for click-to-whatsapp ads. In this way, what facebook would be looking for with these changes is to offer greater…

It is indisputable that facebook probably had its worst year in 2018 since. It was created in 2004, but it is also the fact that it has not ceased to…

Which according to data from statista reveals that it will exceed 5 billion people this year. Marketing from mobile devices is emerging to be the most important route to follow.…

Due to the adoption of smartphones and the growing popularity of their use. Which according to data from statista reveals that it will exceed 5 billion people this year. Marketing…

One more year begins and what does not seem to go out of style are social networks. These platforms have become a vital space for consumers and brands. It is…

The about optimizing content for search engines .The main generators of web traffic. And sem, for its part is the complementary efforts in search engines that use the use of…

As a simple example of this it is enough to consider that only the content marketing section. According to data from statista, will generate revenues that exceed 300 billion dollars…

Year after year we see how investment in digital marketing increases. If we had to propose a platform that should not be missing from your plan or strategy. That would…

It is no secret that the world turns more and more to the digital environment. Year after year we see how investment in digital marketing increases. If we had to…

See a notification indicating this problem. Which means that the address can no longer receive emails because it has reached its storage capacity. While this may be a sign that…

To develop good email marketing campaigns that achieve outstanding benefits. Such as a return on investment of up to 3,800 percent, as salesforce points out. Every marketer must be familiar…

As we indicated recently, everything seems to indicate that instagram will be a key platform for brands during 2019. As proof of this statista figures indicate that. It is estimated…

As we indicated recently, everything seems to indicate that instagram will be a key platform for brands during 2019. As proof of this statista figures indicate that. It is estimated…

A sense tower report says that app purchases by ios and android phone users grew 35 percent in 2017. It also details that revenue from app sales worldwide accounted for…

Advertising in the world of social networks continues to experience a good moment. As reported by statista, for this year it is estimated that spending on ads will amount to…

Advertising in the world of social networks continues to experience a good moment. As reported by statista, for this year it is estimated that spending on ads will amount to…

One of the issues that has become relevant in mexico is that of gasoline consumption . Because one of the campaign promises of president andrés manuel lópez obrador (amlo) was…

The years go by and the only thing that seems to be a constant within. The marketing industry is the importance of the digital environment to effectively connect with target…

Events like ces 2019 change the work experience for marketers. Agencies and technology companies. Many of them attend this type of congress to find out what will be the biggest…