What the adequacy decision contains
! !In its adequacy decision of 10 July 2023, the Commission first ensured that each principle of personal data protection […]
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Online Marketing
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Are there any use cases where I can run Performance
Depending on the results of the previous points and adding into the balance the risks/disadvantages of the solution, a decision
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Integrate Performance Max into your Media Mix
As we have seen, Performance Max marks in many ways a turning point in media buying within the Google Ads
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What is the place of advertising and publicity in Performance Max
We must accept that Performance Max is a campaign where: You don’t decide exactly what your ad will look like:
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What questions does Performance Max raise?
Performance Max is therefore a product that can operate almost autonomously, provided that a few elements (budget, objective, creative assets)
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Max Performance, Google Ads’ current priority
The Performance Max (PMax) format was presented by Google in November 2021, and was intended in particular to replace the
Digital marketing
Max Performance, Google Ads’ current priority
The Performance Max (PMax) format was presented by Google in. November 2021, and was intended in particular to replace the