Need more ideas? Scroll right to the end of this article and I’ll give you 51 suggestions. Always ask yourself whether it fits the LinkedIn platform and whether it contributes to your personal image. There is often a positive response to personal content and this way your network gets to know you a little better. That strengthens the relationship and the goodwill factor. You can apply this 4-1-1 rule every week, but it can also be less often. Do what suits you best and what you feel comfortable with. If you have good and relevant content for five days a week, that is allowed, but posting twice a week is also fine.

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Consistency is important and quality always trumps quantity. Also read: Personal branding: tips to optimally profile yourself [+ template]  51 content ideas for LinkedIn In my LinkedIn Azerbaijan Phone Number courses, one of the most frequently asked questions is: ‘what do I post?’ These suggestions will keep you going for at least a year if you use the 4-1-1 method: Share information about a new product or service. Promote an event you are participating in. Share photos of events or gatherings where you are. Share developments in your field. Follow developments within your organization.

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Post (or repost) vacancies. Won a prize or award? Show it! Do a Q&A (livestream). Ask for an opinion via a poll. Answer the top 3 most frequently asked questions to you in a post. Let your network think about a certain product or service. Share milestones (anniversary, company exists x number of years). Pay attention to certificates or diplomas obtained. Take a look behind the scenes. Share valuable insights from a case study. Share your knowledge via a whitepaper or blog with tips. Give your opinion or insight on a topic from your industry/field.

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