53% of companies contact their supplier through social networks according to data from the Buyer behavior survey 2015. LinkedIn, Twitter and Facebook are the best allies in a B2B marketing strategy to generate leads and promote brand image . Xopie experts highlight the options and possibilities of the main social networks to optimize any B2B social media strategy and increase community participation.

LinkedIn, the # 1 social network to attract B2B customers and reach suppliers
A brand’s LinkedIn page is a true online showcase that serves to promote its image. To do this Bahrain Phone Number List it is important to fill in all the data of the professional profile to clearly inform about your services and your activity. Likewise, you must include the web address and integrate the links to other social networks or to the electronic signature. And if you want to generate qualified B2B traffic to your profile, with a simple “Follow us” button on the web you will encourage Internet users to subscribe to your page.

Do not forget to adapt the strategy to professional social networks. The frequency of publication varies in the different networks: publishing one post a day on LinkedIn is enough, ideally from Tuesday to Thursday and during the day. You can also send publications only to subscribers by choosing the “Target audience” option and thus better respond to expectations by defining various messages according to previously selected professional audiences.

“Text ads” and “sponsored update”, your best friends when it comes to building your professional network instantly. Increasing the conversion rate by 15% is possible thanks to the new LinkedIn sponsored ads aimed at a well-defined audience: activity sector, company size, position or function in the company, place, age, gender, etc. To do this, simply go to “professional solutions” and then to “create an ad” to promote a news item that has already been published or create a new ad.

Twitter, the favorite of influencers, early adop

53% of companies contact their supplier through social networks according to data from the Buyer behavior survey 2015. LinkedIn, Twitter and Facebook are the best allies in a B2B marketing strategy to generate leads and promote brand image. Xopie experts highlight the options and possibilities of the main social networks to optimize any B2B social media strategy and increase community participation.

LinkedIn, the # 1 social network to attract B2B customers and reach suppliers
A brand’s LinkedIn page is a true online showcase that serves to promote its image. To do this, it is important to fill in all the data of the professional profile to clearly inform about your services and your activity. Likewise, you must include the web address and integrate the links to other social networks or to the electronic signature. And if you want to generate qualified B2B traffic to your profile, with a simple “Follow us” button on the web you will encourage Internet users to subscribe to your page.

Do not forget to adapt the strategy to professional social networks. The frequency of publication varies in the different networks: publishing one post a day on LinkedIn is enough, ideally from Tuesday to Thursday and during the day. You can also send publications only to subscribers by choosing the “Target audience” option and thus better respond to expectations by defining various messages according to previously selected professional audiences.

“Text ads” and “sponsored update”, your best friends when it comes to building your professional network instantly. Increasing the conversion rate by 15% is possible thanks to the new LinkedIn sponsored ads aimed at a well-defined audience: activity sector, company size, position or function in the company, place, age, gender, etc. To do this, simply go to “professional solutions” and then to “create an ad” to promote a news item that has already been published or create a new ad.

Twitter, the favorite of influencers, early adop

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