In addition to the rivalry with the largest player in the sector. The company of swedish origin has difficulties to have a good level of profits. And accumulates stocks due to the improvements of its low cost rivals. Such as primark and forever 21, as well as due to the competition from online . Sellers such as asos and zalando. In addition to betting on big data and changes in logistics. The strategy to save h&m includes cutting prices.Closing some stores and expanding into newer brands. It is also working on a new store concept. Core business in november 2018. And as part of the change plan, h&m confirmed something that was a rumor.

It Will Close Its Independent Brand Cheap Monday

It will be a phased process that began last December and will end at the end of June 2019, when the last of the stores close. “Cheap Monday has a business model that faces great challenges due to the changes that have occurred in the industry,” they said from  buy list of architects H&M in a statement . “There is a negative trend in sales that can no longer be hidden. Cheap Monday hasn’t been profitable for a long time. Therefore, the group intends to close it,” they added, explaining that they will now focus on the core business , H&M.The focus of the expert’s work will be to help H&M to have more information about its consumers.

Products and Markets, as Well as to Innovate in Another

buy list of architects

Controversial axis for the fashion industry: sustainability and “ethical fashion”. In recent years, the company has struggled to meet the needs of online customers and is trying to get closer to what the category leader , Inditex’s Zara , is achieving. Subscribe.There is a negative trend in sales that can no longer be hidden. Cheap Monday hasn’t been profitable for a long time. Therefore, the group intends to close it,” they added, explaining that they will now focus on the core business , H&M.The focus of the expert’s work will be to help H&M to have more information about its consumers, products and markets, as well as to innovate in another controversial axis for the fashion industry: sustainability and “ethical fashion.

Leave a Reply

Your email address will not be published.